Sunday, August 24, 2014

Steve Jobs

Fascinating to read about Steve Jobs and his approach to changing people's life.  As a person deeply interested in building products, companies, entrepreneurship and business, i read this book very slowly - Googled for the stories and people mentioned in the book, watched his keynote speeches, searched for interviews and quotes. There were many goosebumps level moments and quotes that i awed. Not always you get a truly inspiring account (Both positives and negatives) of person who lived in your contemporary world.

The last chapter 'Legacy' aptly summarizes Jobs in his own words. He was definitely not an inventor. He possessed a remarkable ability to connect different ideas and different things to build products and companies that transformed people's lives. Empathy, Focus, Impute were tools he used his endeavor. He made people do impossible with his reality distortion field and bring out the best in them. What you see is what you get

'Simplicity is the ultimate sophistication' - Da Vinci

I you're don't love something, you're not going to go the extra mile, work the extra weekend and challenge the status quo as much.

In craziness we see genius.

Approach to building companies/Products
'You never start a company with the goal of getting rich. Your goal will be to make something you believe in and making a company that will last'

As a start-up scales
It is too easy as a team grows to put up with a few B players

Why apple and not HP/Altair at the valley
'It is better to be a pirate than to join the navy'

Relationship with people
He was both a romantic and afraid to be a romantic. Arrogant, peevish, emotional were all part of his mood swings. Either you're a hero or a bozo. He had a deep connect with every girl friend he had. So many people he slept with. Wonder how he found purest and deepest connect with every women! (#whatisthisidonteven)

Every time the book talked about i was excited. Given my knowledge about Bob Dylan and Beatles were limited, I googled for 'Like a rolling stone', 'You say want a revolution', 'Here comes the sun'

If he was an asshole, How to put up with him

Every one had their problems with Jobs. Chrisann Bernnan, John Sculley, Mike Markula, BillG, EricS, Steve Woz, endless list. Two people who managed him well Tim Cook and Jon Ivey. Both had deep connect with Jobs philosophies, but a bit more grounded persona. He was better at being an underdog than being a humble giant.

'If you didn't voice your opinion he would mow you down. He takes contrary positions to create more discussions because it might lead to better result' - Tim Cook

'Ideas are fragile. You have to be tender when they're in development' - Jon Ivey

'The best way to create the future is to invent it' 
His life, his philosophy, his products leaves an indelible impression on my thinking, career and life. Thank you Steve!

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